Abstract 

This study aims to examine the possibility of applying the principles of TQM to improve pharmaceutical care in the Palestinian Ministry of Health in the Gaza Strip, and in addition to identify the role of TQM to improve the performance of pharmaceutical care practice .

Abstract

This  current  study  focused  on  obstacles  of  implementing marketing information systems in non-governmental hospitals in Gaza governorates from their administrative staff point of view. The main obstacles in implementing such systems are:  lack  of  top  level  management  support  for such  systems,  insufficient  resources (human,  financial,  and  technical), weaknesses  in  organizations  policies  and procedures, and weaknesses in the organizational structure. The  descriptive  analytical  approach  was  used  to achieve  the  research objectives,  and  to  get  an  accurate  picture  of  the research  topic.

Abstract: